Saturday, July 05, 2008

Totes From Trash

Totes From Trash - NYTimes.com:
A New Jersey-based eco-friendly plant food company has struck a deal with Kraft Foods (NYSE: KFT) to turn its used packaging into purses, backpacks and other merchandise, company officials announced this week.

Under the partnership, TerraCycle, which already packages its own worm-waste fertilizer in recycled plastic bottles, will expand its waste collection sites to include Kraft brands such as Capri Sun, Chips Ahoy! and Oreo cookies. The companies will also sponsor teams to collect trash and will donate two cents per item to local community groups and schools.

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